Submit! in Street Cart Casamale
Vascio Room Gallery, in close collaboration with Vesuvio Adventures, for the second consecutive year renews the open air group show StreetCartCasamale, paper based works pasted in the old town of Vesuvian city Somma Vesuviana, 20 km away from Napoli city center.
I installed some prints from the work Submit!, the preparatory sheets for the screen prints made at Frans Masereel Centrum.
Submit!
Submit! is a work analysing the marketing literature aiming to intercept a huge reservoir of potential buyers: artists. They all want to emerge and they are ready to pay for any possibility to be seen by millions. Cities are now places shared by Uber eats riders, emerging artists and a ridiculous amount of art places – museums, galleries, foundations, artist run spaces, informal spaces, street art walls.
And we are all obsessed by this fine arts world. As well as migrants’ bodies are targets of depiction by documentary photo-graphers aiming to reveal the truth of the violence of their condition by adding – de facto – the violence of representation, artists are constantly targeted by invi-tations – calls for entry – to show their works, to emerge from the densely popu-lated art world.
Like oil on water after a disaster. A massive copywrited literature, sent by newsletters, constantly counts the time left before calls for proposal expire. A pressure on time shaped by countdowns and reductions for early birds. That is translated by a compulsive behavior for ar-tists, filling forms, answering to calls, writing cover letters. Artists turns in chain workers as well as they are part of a market in which they can buy their possible marketing tools.